Insights, secrets, ideas, success: BUTTERFLY Blog - your guide to the world of marketing
The brand book is a kind of "bible" for any brand. It defines the style, tone, and visual identity of the company, as well as sets rules for the use of its logo, color scheme, fonts, and other design elements
In the modern world, social media plays a significant role in business. They not only provide an opportunity to promote your brand and attract new customers but also serve as a platform for communication with potential and existing clients.
Instagram is one of the most popular social networks in the world, and protecting your account from hacking is a crucial task. Considering all the new methods that malicious actors use to gain access to others' accounts, it's important to take proper measures to ensure the security of your Instagram account. In this article, we offer some useful tips on how to protect your account from hacking
Marketing is a continuously evolving field where it's important to stay updated on the latest trends and strategies. One of the best ways to expand your knowledge and gain inspiration is by reading marketing books. In this article, we present to you a few books that every marketer must read.
A logo is the calling card of your brand. It is a key element of a company's visual identity and should reflect its values, uniqueness, and character. However, when creating a logo, some common mistakes can negatively impact how your brand is perceived. In this article, we will explore several such mistakes and share tips on how to avoid them.
In our modern information age, having an online presence is essential for virtually any business. The internet provides vast opportunities for attracting new customers, expanding your audience, and increasing sales. However, to successfully enter the internet, you need to consider several important aspects. In this article, we provide you with a checklist that will help you properly establish an online presence and achieve success for your business.